Walmart toy catalog 2020

Walmart toy catalog 2020 DEFAULT

Good little boys and girls – and let’s face it, some that haven’t been so great – are thinking about what they’d like for Christmas this year. Walmart’s Toy Catalog can make that easier for both young and old alike.

Walmart Black Friday

Walmart announced it is hosting three separate Black Friday events this year. The first kicked off online yesterday with in-store deals starting Saturday, Nov. 7 at 5 a.m. New deals will also go live at on Saturday, Nov. 7 at 12 a.m. ET.

You can go here to see more on the upcoming sales.

Toy Catalog

Here are some of the best deals from Walmart’s Catalog Book

Ryan’s World Vending Surprise - $

Hover-1 All-Star Hoverboard & Go-Kart Attachment Combo, Black with LED Multi-Color Wheel Board Lights, ″ Board Tires, Hand-Operated Real-Wheel Drive, Adjustable Seat and Frame - $

Barbie Food Truck - $

Marvel Spider-Man Maximum Venom, Inch Figure - $

L.O.L. Surprise! O.M.G. Remix Honeylicious Fashion Doll– 25 Surprises with Music - $

PAW Patrol, Dino Rescue Dino Patroller Motorized Team Vehicle with Exclusive Chase and T. Rex Figures - $

Star Wars the Child Plush Toy, Inch Small Baby Yoda Like Soft Figure from the Mandalorian - $

Little Live Pets Gotta Go Flamingo, Singing, Wiggling, & Pooping Toy - $

L.O.L. Surprise! Remix Hair Flip Dolls – 15 Surprises with Hair Reveal & Music - $

Nintendo Switch Console with Neon Blue & Red Joy-Con. - $

Easy-Bake Ultimate Oven Baking Star Edition - $

LEGO Speed Champions Ferrari F8 Tributo Racing Model Car, Vehicle Building Toy ( pieces) - $16

Monster Jam, Official Megalodon Storm All-Terrain Remote Control Monster Truck - $

KidKraft Uptown Espresso Kitchen with 30 Piece Play Food Accessory Set - $99

KidKraft Ainsley Wooden Swing Set / Playset - $

Barbie Dreamhouse Dollhouse with Pool, Slide and Elevator - $

NEW Care Bears - 9″ Bean Plush - Special Collector Set - $

Fisher-Price Bouncesational Bounce House with Built-in Pump - $

You can see the complete toy catalog here.


Walmart Toy Book details this year’s hottest gifts from LEGO, Barbie, many more

Black Friday ads are starting to leak in this year already, but today we’re getting a look at one of our favorite annual toy books. Walmart has now unveiled its America’s Best Toy Shop book with an in-depth guide to all of this year’s hottest gifts for the kids. This time around, Walmart is releasing 56 pages of content covering toys for every age group, from babies on up. If you’ve started making up your lists but aren’t sure which toys are going to be sure hits this year, head below for all of our top picks the annual Walmart Toy Book.

Walmart Toy Book details this year’s hottest kids for the kids

As is usually the case, Walmart isn’t shedding any light on pricing this year when it comes to its annual selection of highlighted toys. Instead, it’s breaking down by each category which gifts it expects to be the hottest come this holiday shopping season.

This year’s Walmart Toy Book offers up many of the usual big names we’ve come to expect over the years. That includes Barbie, LEGO, NERF, and many more. You won’t be shocked by the brand names in this year’s catalog, but there are a number of new releases highlighted you might have missed during the COVID pandemic.

Walmart is particularly paying close attention to family activities this year in its toy book, as more and more of us are at home in This includes a wide selection of board games and more, along with STEM kits, and other buildable activities that parents can participate in with their kids.

A few standouts this year include:

You can browse through the rest of this year’s Walmart Toys Book on this landing page. Walmart is expected to bring its annual Black Friday ad to fruition in a few weeks, likely the middle of November.

Keep it locked to 9to5Toys for all the latest Black Friday news

We’re expecting to see plenty of additional Black Friday news roll in throughout the coming weeks as retailers gear up for what’s certain to be a November to remember. As always, our Black Friday guide will be your place for all of the latest news and deals.

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Walmart Christmas Catalog

Some people just like having a physical, printed catalog around at Christmas time. This year it is 56 pages front to back and guides you with some of the most fun and have-to-have gifts. Brand name toys and games along with stickers and even a neat Scan & Shop Feature.

This years catalog is full of all sorts of great ideas for those hard to buy for ages and the hottest toys that kids will love. Lego, Star Wars, Hot Wheels and more.

Download the pdf to print.

Walmart Catalog Cover

You can also find the gift list from the catalog directly on their website, Click Here

Traditional Marketing Through Direct Mail from Walmart

For a few years now, Walmart has been doing Direct Mail of their Holiday Catalog. I haven&#;t been able to confirm for just how long or the quantity of their mailings, but I have personally seen them send direct mail in the past so this is not new territory for them. To compete with Amazon, they have vastly accelerated their ecommerce and even come out with a competitor to Prime called Walmart Plus.

No telling how it will stand up to the #1 ecommerce platform, but time will provide the answer.

The catalog of course is full of the big brands.

  • Lego
  • Fischer-Price
  • LOL Surprise

Scan & Shop Feature from Walmart

For a printed catalog, they really tried to bring the reader online in some interesting ways. Right on the front page is a logo letting you know there is a Scan & Shop feature on every page. While I am not as familiar with Walmart as some, I read a little more and did some digging.

When you download the Walmart APP to your phone or tablet, you find a feature for bar code scanning that also works as an image recognition. When you scan the image on the page, it finds the product. I did a quick test to see the results.

  • scan & shop test
  • scan & shop result

From a Digital Marketers perspective, any way that you can get consumers from the real world to your ecommerce platform is a win.

Walmart Wonder Lab

Within the catalog they also showcase a new website that launched back in September of this year.

This is an interactive platform that allows children and adults to check out and virtually engage with toys online. It allows them to see how they look from a ° perspective, initiate pieces to move and open as well as other related hands on actions without actually physically holding it. I imagine with COVID, far fewer kids and parents have been checking these toys out and unlike a video you might see on YouTube, this VR allows you to initiate the actions rather than just passively watching.

  • open the box walmart wonder lab
  • let's play walmart wonder lab

As far as digital marketing is concerned, this is a great conversion tool. Adding to your list and then checking out without having to go to third party sites to see it in action. It is a virtual one stop shop.

I recently wrote a post about the Amazon catalog and while I found the quality of printing to be better from them, I think the Walmart catalog has a lot more to offer. Considering that they have physical locations and ecommerce. You can go to their store, order online for curbside pickup and likely get some last minute items late on December This catalog will likely drive more revenue per printed piece than their competitor.

Walmart Toy Section Walkthrough - Shop with Me - 🍁 Fall Season 2021 - Walmart Toy Section Tour -

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Catalog walmart 2020 toy

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Kids Play with NEW Toys from the 2020 Walmart Toy Catalog

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