2010 camaro hot wheels edition

2010 camaro hot wheels edition DEFAULT

Special-edition Hot Wheels Camaro rolling out

  • Project began late in , when Chevy laid plans for a Hot Wheels concept car
  • Classic Hot Wheels badge adorns grille, trunk lid, steering wheel, door inners and sill plates
  • Hot Wheels package option runs $6,

DETROIT -- Hot Wheels has sold more Camaros than Chevrolet since the two legends of four-wheel fun arrived nearly simultaneously: the car in and the toy in '

Chevy hopes to repay the favor Monday as it introduces the first Hot Wheels-badged version of a production car, a gleaming limited edition of the Camaro.

The new Chevrolet Hot Wheels Camaro at the GM Proving Grounds in Milford, Mich.

Hot Wheels' chief designer Felix Holst took the first of the cars out for hot laps and sat down with David Ross, Chevy's design chief for performance and specialty cars.

The grown men looked like kids with new toys when they sat down at GM's Milford proving grounds to talk about how you turn a real car into a Hot Wheel, and vice versa. The real car waited in the parking lot; the first of the toys rolled back and forth on the table between them.

The project began late in , when Chevy decided it wanted to display a Hot Wheels concept car at the enthusiast-themed SEMA (Specialty Equipment Market Association) auto show in Las Vegas.

Holst's team sketched five concepts and turned them over to Ross' GM designers. Working with designers from another company was unprecedented for both companies.

"We filled walls up with sketches," Ross said. "I didn't even have to ask people to work on it. What designer wouldn't jump at the chance to build a production car that looks like a Hot Wheel?"

The car was a hit at SEMA last November. "I couldn't even get close to it to take a photo," Ross said. "Within the first couple of hours, we knew it was a home run. On the plane home from Vegas, people were working on the production model. How could we get it to production?"

They received approval to design a production car quickly. The goal was to unveil it at the SEMA show next week in Las Vegas.

"The time scale was incredible," Holst said. GM proposed building a production car based on Hot Wheels' design in the same amount of time it takes some of the toy cars to go from first sketch to production.

Capturing Hot Wheels' custom zest on a full-size car without looking overdone and cartoonish was a challenge. The GM team scaled down the wheel arches and reduced wide red lines on the toy's wheels to narrow red pinstripes on the production car's wheels. The flame-job paint on the production car's rear fenders is subtle and translucent, understated compared with the toy's overt style. The classic Hot Wheels badge adorns the production car's grille, trunk lid, steering wheel, door inners and sill plates. Holst's team at Hot Wheels matched the car's deep blue paint perfectly for the toy that goes on sale shortly.

"The project was like a childhood dream," Ross said. "Every designer on the program has childhood memories of Hot Wheels. They laid the groundwork for their professional lives."

The feeling was mutual.

"We got taken around the track by a trained driver," Holst said. "It was insane. I was living every boy's dream. My cheeks hurt from smiling."

The Hot Wheels package costs $6,, a far cry from the cents-and-up toys in the seasonal aisle at Walgreens. Then again, in addition to the Hot Wheels badges and slick ghosted flame job, it comes on a well-equipped version of the V-6 or V-8 Camaro coupe or convertible.

Chevy dealers start taking orders Thursday. The car should be in dealerships early next year.

As for the tiny Hot Wheels version of the Camaro, it will retail for $ and will be available at stores next spring.

Fast facts about Hot Wheels

-- Mattel makes 6 million Hot Wheels cars every week.

-- In addition to the famous 1/64 scale toys, Hot Wheels makes larger models and produces the official line of Ferrari replicas.

-- The Custom Camaro scale toy was one of the first 16 Hot Wheels made when the toy line made its debut in It's prized by collectors.

-- Hot Wheels adds about 50 new models every year. They're about equally divided between production vehicles and originals created by Mattel.

-- Hot Wheels has designers.

-- Manufacturers often give Hot Wheels details about new cars long before the public sees them.

-- Hot Wheels' designers had a paint chip and three images to make the toy version of the Hot Wheels special-edition Camaro.

-- Like automotive designers, Hot Wheels turns sketches and models into digital information for the manufacturing engineers.

-- Hot Wheels can create a new toy quickly, but others can take up to a year to go from the first sketch to production.

-- Stunt drivers on Team Hot Wheels duplicate the toys' tricks with real cars, including the famous orange-track double loop and a foot truck jump. There's video at www.hotwheels.com/teamhw.

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a sucker is born every minute some poor sole thinks they a buying a hits heels addition, reminded me of the post in which someone thought they were buyin a V8 and bought a V6

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Hot Wheels have been a hit with kids of all ages since the first models were launched in Modeled after full-size cars in a more or less accurate manner, they are often characterized by outlandish colors and exaggerated surfacing. Now, for the first time, these toys have inspired a series production vehicle: Chevrolet will offer a largely cosmetic $ option package on V-6– and V-8–powered Camaros, turning them into “the first full-size, production Hot Wheels car offered for sale by any manufacturer.”Last year, Chevrolet used the SEMA show to launch its Hot Wheels Camaro concept. Jointly designed by Chevrolet and Hot Wheels’s design teams, the concept was painted in Over Chrome Green and featured a lot of unique additions in line with the Hot Wheels theme. With the official package, both partners have taken the collaboration a step further.

For nearly $, you get the spoiler and the upper grille from the ZL1—convertibles won’t get the ZL1’s spoiler, however—a body kit, a matte-black hood decal that apes the ZL1’s, blacked-out taillights, inch wheels with the Hot Wheels–themed red-striped rims, and a bespoke black leather interior featuring Hot Wheels logos and flames throughout the cabin. Those logos aren’t limited to the interior, either; they feature in the grille, behind the front fenders, and on the trunk.

Although Chevrolet has kept a number of features and themes that make this car recognizable as a toy car, we lament the disappearance of some of the cooler elements of the show car. The rectangular quad exhaust outlets and the black aluminum hood insert with milled extractors both have disappeared—two features we felt could’ve really set this car apart from the rest of Chevy’s pony-car lineup. But some elements—namely, the wheels—still are truly unique, and they will no doubt resonate well with Hot Wheels collectors all over the country.



The Hot Wheels package will be available for 2LT-trimmed, hp, liter V-6–powered Camaros with automatic or manual transmissions; cars featuring 2SS trim and the hp, liter V-8 with an automatic; and equally trimmed, stick-shifted Camaros powered by the hp, liter V Each V-6–powered Hot Wheels Camaro and V-8s with stick shifts get active-exhaust systems. The you-car treatment is available for both coupes and convertibles. The Hot Wheels Edition Camaro will go into production in the first quarter of and supplies are limited so order now. Orange racetrack sold separately.

Michael Simari and The Manufacturer

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